Indian Army Canteens to Sell Harley-Davidson Bikes: Here’s More

Harley-Davidson has announced that it will retail its Street range through the Indian Army canteen. Indian armed force personnel, ex-servicemen and their dependents in India will be able to purchase both motorcycles at special prices through the Canteen Store Departments (CSD) across the country. Harley-Davidson India stated that through the Initiative, the brand hopes that it will make their models more accessible to servicemen who have long dreamed of owning a Harley.

Sajeev Rajasekharan, Managing Director – Asia Emerging Markets and India, Harley-Davidson, said, “Harley-Davidson shares a long-term alliance with the armed forces across the globe. With both Street motorcycles being included in the inventory at CSD in India, we look forward to providing more access to members of the armed forces and seeing more members of the forces fulfil their desire to own a Harley-Davidson motorcycle.”

The two Harley-Davidson models that will be retailed through the Indian Army CSD will be the Street 750 and Street Rod models. Both models are powered by BS6 compliant 750cc, liquid-cooled, Revolution X V-Twin engine that develops 60Nm of torque. The Street 750 is offered in five colour options and has a seat height of 720mm with a weight of 223kgs. The Street Rod on the other hand is slightly different. The Street Rod is 6kgs heavier, has a seat height of 765mm and offered in four colour options. The Street 750 has a street value of Rs 5.34 lakh while the Street Rod is priced at Rs 6.55 lakh. Now, the members of the Indian Army will be able to purchase the two models at special prices. These are Rs 4,60,332 for the Street 750 and Rs 5,65,606 for the Street Rod (ex-showroom – applicable as per CSD).

Harley-Davidson completed 10 years of operations in India recently, to become the first premium motorcycle manufacturer to do so. Since 2009, Harley-Davidson has sold more than 25,000 units with the Street 750 being the most popular model for the brand. Harley-Davidson has always had special relationship with the armed forces. In India, the American motorcycle manufacturer launched its special Armed Forces H.O.G. (Harley Owners Group) that is dedicated to the Indian armed forces. this H.O.G. includes serving and veteran members from all departments of the forces.

Source: FE

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