Online Platform to Promote Tribal Handicrafts

Online Platform to Promote Tribal Handicrafts

Government Online Platform to Promote Tribal Handicrafts Picks Pace – TrbiesIndia.com

Ministry of Tribal Affairs through Tribal Cooperative Marketing Development Federation of India Limited (TRIFED) has already developed an e-commerce portal ‘tribesindia.com’ and also using e-marketing channels like Amazon.com, Flipkart.com, Paytm, Snapdeal.com and GeM to market tribal products including promotion of tribal handicrafts.

Ministry of Tribal Affairs through Tribal Cooperative Marketing Development Federation of India Limited (TRIFED) has already developed an e-commerce portal ‘tribesindia.com’ and also using e-marketing channels like Amazon.com, Flipkart.com, Paytm, Snapdeal.com and GeM to market tribal products including promotion of tribal handicrafts. Under this initiative, the sale realized through various e-commerce portals is given below:-

Sl. No. Year (Rs in Lakh)
1 2016-17 2.3
2 2017-18 5.5
3 2018-19 25.49
4 2019-20 (as on 29.02.2020) 67.69

This information was given by Union Minister of State for Tribal Affairs Smt. Renuka Singh Saruta in a written reply in Lok Sabha today.


Source: PIB

Image Courtesy: Tribes India